When the new Mitsubishi Triton and Xforce compact SUV launch in South Africa in Q3, they will come bearing the iF DESIGN AWARD 2024.
“We are thrilled about the imminent arrival of the Xforce and Triton in Q3 this year. Winning the prestigious iF DESIGN AWARD for these models, following the New Outlander's footsteps, is a testament to the broad appeal of our fresh design language. It speaks volumes about how Mitsubishi Motors continues to captivate a diverse audience. Beyond this achievement, our product pipeline is full of exciting developments that we can't wait to unveil, promising an even more appealing future for our consumers." says Jeffrey Allison, general manager: Marketing at Mitsubishi Motors South Africa (MMSA).
The all-new Triton is a one-ton pickup truck, which traces its roots to the Forte introduced in 1978 and the new version is based on the’ Beast Mode’ design concept. The interior features a robust, horizontally themed instrument panel that allows drivers to easily see changes in the position of the vehicle while driving. The dials and switches can be operated with ease even when wearing gloves, and the steering wheel, grips and door handles are designed with a focus on grip comfort and sturdiness.
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The all-new Xforce is a compact SUV that provides comfort and practicality including a spacious cabin and versatile storage spaces well-balanced in a maneuverable, compact body size, as well as offering road handling that allows safe, secure ride in various weather or road conditions.
Based on the design concept of ‘Silky & Solid’, the upper part of the body expresses an airy silkiness, while the lower part of the body adopts solid and powerful proportions, creating a stylish and authentic SUV styling. Inside, a sophisticated interior with a cutting-edge feel is created by integrating a 12,3-inch Smartphone-link Display Audio and a digital driver display into a large monolithic display panel.
Colin Windell
Proudly CHANGECARS
