The iconic Pallas nameplate first seen on a Citroën back in 1964 will return under the DS Automobiles custodianship.
During 2024, DS Automobiles models will adopt a new, more compact range structure, based around two trim levels christened Pallas and Étoile. The aim is to provide greater clarity to highlight the key features of these models rooted in a legacy that is consistent with the brand.
Inspired by the Palace accolade that is awarded to the most luxurious five-star hotels, the Pallas returns 60 years down the line with the same goal: to reflect French expertise.
We have an excellent selection of pre-owned Citroen models right here.
Introduced as a new version, the ‘Pallas’ was at the time "intended to satisfy the aspirations of the most demanding customers". Distinguished by tremendous attention to detail, it remains a benchmark signature of historic DS.
Pallas is all about sticking to its roots, decking out each model with just the right bells and whistles. And then there’s Étoile, the crème de la crème of the lineup. It has got that Parisian flair, named after the star-shaped Place Charles-de-Gaulle, where the Arc de Triomphe proudly stands – a nod to the city’s grand avenues that fan out in a star pattern, all thanks to Baron Haussmann’s master plan.
Étoile is not just a name; it is a tribute to the crème de la crème of ballet dancers at the Opéra National de Paris. Think of it as the intersection of art and architectural genius, wrapped up in swanky Alcantara or Nappa leather.
This fresh lineup is hitting the streets with the DS 4 soon.
Colin Windell
proudly CHANGECARS
